Branding & Marketing Agency — Lahore, PK

Once lone wolves.Now a pack.

A full-service creative agency built on strategy, planning, creativity and results — trusted by brands like Coca-Cola, HBL, Khaadi and Spotify to guard what matters most: their name.

Our Story

Intensity. Drive. Determination. We push past the hardest challenges — getting sharper, stronger, better, together.

We're veterans from different agencies — once lone wolves, now a pack that is stronger together, bringing the best versions of ourselves to every project.

WPC was forged from this mindset. It's the passion that fuels our success, and the passion we pour into every client we work with — a full-service creative agency built on strategy, planning, creativity & results.

What we
bring to the table

Nine disciplines, one pack. Strategy and craft under a single roof, so nothing gets lost between the brief and the billboard.

Strategy & Planning

  • Platform & content strategy
  • Go-to-market planning

Creative

  • Thematic / digital campaigns
  • Copywriting

Social Channels

  • Social listening & analytics
  • Platform trends

Performance Marketing

  • Media buying (digital)
  • Email marketing & automation

Film

  • TV / digital commercials
  • Corporate videos

Photography

  • Product & web
  • Food & lifestyle

Branding & Identity

  • Brand positioning & messaging
  • Brand guidelines

Graphic Design

  • Digital design
  • Print & packaging

Generative AI

  • AI content creation
  • AI audio & voiceover

Selected Work

A pack that has hunted across fintech, fashion, FMCG, real estate and everything between.

Replace · 1200×900DigiKhata — campaign film still
Fintech · Launch Campaign

DigiKhata

"Karobar se naata, DigiKhata." A national launch campaign that turned digital bookkeeping into an emotional, cultural shift — bringing millions of shopkeepers into the future through thematic films, performance creatives and a full-funnel rollout across Meta and Google.

Replace · 1200×900Dari Mooch — product photography
Grooming · Product & Film

Dari Mooch

Bold product photography, a confident brand voice, and clean modern films — every asset crafted to feel premium, masculine, and made for everyday swagger.

Replace · 1200×900Engine — Zenverse campaign shot
Fashion · Gen-Z Campaign

Engine — Zenverse

We redefined Engine's aesthetic for a Gen-Z audience — ZenGen — blending clean drops, cinematic edits and a photoshoot that looked like it belonged in their camera roll. Not just fashion. A mood, a scroll-stopper.

Replace · 1200×900Areej — thematic campaign still
FMCG · Thematic Campaign

Areej

Some brands sell taste. We helped Areej serve trust. A thematic campaign highlighting the health and purity of Areej Cooking Oil, rooted in daily life and told through modern storytelling.

Replace · 1200×900Arsh — packaging & identity
FMCG · Brand Identity

Arsh

A full identity and packaging system built around "Taste the Tradition" — positioning Arsh as Lahore's magic ka special ingredient across retail, digital and shelf.

Replace · 1200×900Brighto Paints — campaign interior
Home & Living · Campaign Design

Brighto Paints

A colour-led campaign system — "Extravagance Personified" — turning paint into mood, texture and lifestyle across every room and every finish.

Replace · 1200×900Takmeel Square — launch render
Real Estate · Launch Campaign

Takmeel Square

"Har Iraday Ki Takmeel." A commercial launch campaign for DHA Bahawalpur's largest multipurpose complex — positioning ambition as the address.

The rest of the work· that kept us creating.

Clients trust us.
You should too.

A cross-section of the brands we've built, launched and grown alongside.

DigiKhata
Coca-Cola
Cheetos
HBL
Khaadi
Spotify
Jazz
Lay's
CAT
Servis
Orient
ICI Pakistan
DFSK
Engine
Kitchen Cuisine
Adam's
Dari Mooch
Tasdeeq
Areej
Yadea
Hush Puppies
Leisure Club
Systems
Seres
Pakistan Cables
Int'l Industries
Brighto Paints
Takmeel Square

What the pack's
done for others

Placeholder quotes, styled and ready — swap in real feedback from your clients once you've collected it.

[Placeholder] Wolfpack turned a category we assumed was boring into a campaign people genuinely talked about — and the results showed up in sales, not just the reel.

Marketing LeadFintech Client

[Placeholder] They didn't just design a logo, they gave us a point of view. Every asset since has felt like it belongs to the same brand — finally.

Brand ManagerFMCG Client

[Placeholder] Fast, sharp, and refreshingly honest about what would and wouldn't work. That honesty saved us budget on our very first campaign.

CEOFashion & Retail Client

Our Method

A repeatable hunt — from first scent to finished asset.

01

Discovery

We start by understanding your brand, category and business goals — no template briefs.

02

Research

Audience, competitors and category signals, turned into insight we can act on.

03

Strategy

A clear point of view on positioning, channels and message — before a single asset is made.

04

Design

Craft that matches the strategy — film, photography, identity and campaign design.

05

Touchpoints

Every platform your audience actually uses, mapped and built for.

06

Assets

A finished, launch-ready toolkit — handed off clean, organised and on-brand.

Before you
call the pack

Straight answers to what most CEOs and brand leads ask us first.

No. We're based in Lahore and that's home ground, but we run campaigns and brand work for clients in the Gulf and Western markets remotely — kickoff calls, shared drives and weekly reviews replace the need to be in the same room. Time zones are the only real adjustment.

A brand identity or guideline system usually runs 4–6 weeks. A full campaign — strategy, film, photography and media rollout — is typically 6–10 weeks depending on production scope. Ongoing retainers (social, performance marketing) run monthly with a rolling content calendar.

Both. Launch campaigns, brand identity and film are typically scoped and priced per project. Ongoing social, content and performance marketing usually run as a monthly retainer once we've agreed the scope. We'll recommend whichever model fits what you're trying to solve.

You do. Once a project is signed off and invoiced, all final deliverables — film, design files, brand guidelines, copy — are handed over and yours to use. This is confirmed in writing before kickoff, not left as a grey area.

Both, if you want it. We plan and buy media across Meta and Google, handle email marketing and automation, and can also plug purely into your in-house or existing media team if you'd rather keep buying separate from creative.

Yes — this is one of the more common briefs we get from companies expanding out of Pakistan. We build one core strategy and identity, then adapt language, casting, and channel mix per market, so the brand stays recognisable everywhere it shows up.

Start a Project

Ready to run
with the pack?

Tell us where your brand needs to go. We'll bring the strategy, the creative and the firepower to get it there.

Start a conversation →
WhatsApp +92 313 447 7470
Studio Block Z, Street 1, Phase 7, DHA, Lahore, PK